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Zurich shop assistant refused to show a handbag to media mogul worth an estimated $77m, saying it was 'too expensive' for her
Oprah Winfrey says she encountered racism while shopping in Switzerland – and the national tourism office agrees.
The media mogul, who is one of the world's richest women, told US television show Entertainment Tonight in an interview on Monday that a shop assistant in Zurich refused to show her a handbag because it was "too expensive" for her.
Forbes magazine estimates that Winfrey earned $77m (£50m) in the year ending in June.
A spokeswoman for the Swiss tourism office, Daniela Baer, said on Friday: "We are very sorry for what happened to her."
Winfrey was in Zurich to attend the wedding last month of Tina Turner, who lives in Switzerland.
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